Heslemere
Which Specialist Do You Need?
If you want to buy a medium-sized luxury SUV, there are two models which instantly spring to mind. Will your eventual purchase be with Land Rover specialists, or with Range Rover specialists in Haslemere? What are the differences between these two well-known marques? What you might not know is that Land Rover is the brand, and Range Rover is the luxury SUV built by Land Rover. This is why both names are so easily interchangeable with motorists, owners and enthusiasts.
AJ 4X4 is reassuringly experienced in both, having 50 years of combined experience in car servicing and repairs across all manufacturer models. Our head mechanic has worked in the field of Land Rover repairs and Range Rover repairs for more than 20 years and is a Level 4 Senior Technician.
It’s safe to say we know what we’re talking about, and that we consider ourselves to be not just Land Rover specialists with brand knowledge, but also Range Rover specialists with plenty of experience in the luxury SUV line. Located in Alton, we cover Haslemere with car servicing and repair services for Land Rover, Range Rover and all other makes and models.
The Land Rover and Range Rover Story
There are six different Land Rover and Range Rover models, all with their own unique features. Rover originally sold luxury cars, but sales dropped after the Second World War. Rover developed the Series 1 Land Rover as a utilitarian vehicle and successful sales eventually changed the direction of the original brand. The first wave of Land Rover specialists soon followed because of increased demand for Land Rover repairs.
Rover saw a gap in the market for a city-focused alternative so, in 1970, they launched a leisure SUV under the Range Rover name. Some of our current customers from the Haslemere area were on board with Range Rover from the very first day. They use us for car servicing and repairs because our company name, AJ 4X4 , tells them that we’re also Range Rover specialists and a perfect choice for Range Rover repairs.